Patek Philippe Store
The Patek Philippe retail experience, located in Beverly Hills, Los Angeles, is a space designed to celebrate finely made objects that reflect the spirit of the maker, offering a temporary withdrawal from the outside world and providing encouragement to be fully present with your surroundings. Appearing to all the senses, the goal is to showcase quality made, beautifully handcrafted watches by Patek Philips. Individuals can experience and learn about the perfection of its timepieces and the artistry of its watchmakers.
Lobby: The lobby takes advantage of high ceilings to immerse customers, while the arches and curved edges gradually lead them to the main showcase room. This room has marble materials in tranquil colors in contrast to the showcase glittered in gold.
Watch Showcase: Gold mirror curved walls reflect the grid and the overall showcase section, embodying timelessness through convex volumes and opulent materiality. The showcase layout is inspired by a traditional piece of Patek Philippe history, and provides customers with opportunities to explore it to the full extent of the space. The arch shelf displayed on the opposite wall acts as a showcase, while spotlights above and ambient light below in the arch void illuminate the beauty of the product inside.
Lounge: This space serves as a lounge for all customers and is designed for viewing and resting, featuring an astonishing table piece made of raw marble and inspired by the form of the 324 movement. Behind a window in the far wall, full-time watchmakers remain on hand to deal with repairs.
Sky Lounge: Following the spiral staircase up, the Sky Lounge provides customers with a more private purchasing experience, utilizing a partition made of marble and glass. The lounge is designed to connect with the sky through glass ceilings and the abundant daylight that shines through.
Gallery: An interactive historical journey allows customers to dive deep into Patek Philippe’s history
Immersive Mirror Room: This space stimulates visitors to have an immersive experience, walking through a narrow path of golden mirror-like surfaces on the wall endlessly reflecting into each other, representing timelessness through infinity.
